Keeping Pace with the Modern Plating Operation

How a family-owned business has helped their plating customers stay up-to-date and successful for 45 years.

Since 1961 Serfilco has been embedded within the plating marketplace, and by working with customers to update processes the company has continued to grow.

Take a look at how Huw Williams, Serfilco's Global General Manager, feels the company's working knowledge of the plating and electro-plating industry, as well as preserving a family-owned dynamic that mirrors many of his customers, has helped Serfilco evolve while preserving vital relationships.

Williams also discusses his company's consultative approach to working with manufacturers and helping them embrace change more quickly in preserving profits and reducing waste.

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