(BUSINESS WIRE) Back in 1919, Hostess began baking its' famous cupcakes. In celebration of this centennial milestone, Hostess Brands, LLC has launched Hostess Birthday CupCakes, available for a limited-time-only as part of its annual CupCake Craze retail program.
To kick off its 100th birthday – dubbed the “Hostess Sweetennial” -- Hostess has created Birthday CupCakes with the taste of birthday cake! The CupCakes feature golden cake with festive rainbow sprinkles baked inside and a vanilla icing. Topping the treat are more rainbow sprinkles and, of course, The Original Squiggle.
The Birthday CupCakes are part of Hostess’ annual CupCake Craze, featuring several limited-time-only flavors. In addition to the new Birthday Cupcakes, CupCake Craze 2019 is reintroducing Hostess Mint Chocolate CupCakes, a frosted chocolate cake with creamy mint filling, and Hostess Strawberry CupCakes, a frosted strawberry cake with creamy filling. Hostess Chocolate, Golden, and Orange CupCakes are available year-round.
Each of the flavors are available nationwide, for a limited time, in multi-pack format with the Birthday CupCakes also available in single-serve.
