Pizza Hut has announced that they will begin delivering beer and wine delivery in certain cities. The service will debut in Phoenix, Arizona with six-packs of Anheuser-Busch brands, including Budweiser and Bud Light, as well as Shock Top and Kilt Lifter, which is made by Arizona-based craft brewer Four Peaks.
All options will cost a flat $10.99, but the company still hasn't decided which wines to deliver, or whether it should offer full bottles or single servings. The next market following Phoenix has also not been determined.
The move is seen as Pizza Hut's attempt at keeping pace with Yum! Brand siblings Taco Bell and KFC, which have helped the company grow by 32 percent so far this year.
The biggest challenges to delivering beer and wine will be getting stores a license to distribute alcohol, and ensuring all route drivers are at least 21 years old. Customers will also be required to show their IDs at the door.