Case Study: Experiencing Beer with a Breeze

Fan installation provides a comfortable environment for brewers and customers.

Summers were brutal before Ritual Brewery discovered MacroAir fans.
Summers were brutal before Ritual Brewery discovered MacroAir fans.

Ritual Brewing Company is located in a spacious warehouse in Redlands, CA. The laid-back atmosphere is perfect for enjoying a cold one with your friends.

Unfortunately, since Ritual is in a warehouse with no air circulation, summers were brutal before they discovered MacroAir fans.

According to Tim Swift, an brewer at Ritual, it could get to a smothering 100 degrees inside with no possibility of it cooling down over night. The staff tried floor fans but nothing was working.

Owen Williams, who is the co-founder, knows that since it is a warehouse there is little to no air circulation whatsoever.

“For 23,700 square feet, you need a fan," said Williams. "You need something that is going to move the air and create that cooling effect.” 

Ritual chose to work with MacroAir, and both Swift and Williams noticed an immediate difference after its installation ... it was finally cool.

Now, employees work in cool environment and customers are able to relax and not worry about the heat while enjoying their Ritual's beers. 

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